Post Production

This collage presents a selection of my post-production work, focusing on video editing and colour grading. It demonstrates my ability to refine raw footage into cohesive and engaging content through thoughtful pacing, seamless transitions and visual enhancement techniques.

The editing style is fast-paced and dynamic, using a mix of wide shots, mid shots and close-ups to highlight both environment and emotion. Low angle shots emphasise power and confidence, while insert shots help convey important actions without dialogue.

Motion graphics were designed to be bold and lively, using keyframe animation, shapes and vibrant colours to match the youthful energy of the trailer. Footage was colour corrected and graded to fix exposure and create a more balanced, slightly cooler visual tone.

Audio was arranged with clear layering of dialogue and music to ensure a clean mix for post production. Overall, the trailer focuses on movement, rhythm and visuals to engage a youth audience.

This storyboard presents a short-form promotional video concept for a sunglasses brand titled “Sunday Shades.” The idea focuses on creating a visually engaging and relatable shopping experience targeted at a young, social media–savvy audience.

The narrative follows a user journey inspired by online browsing behaviour, incorporating elements such as promotional pop-ups, discount visuals (e.g., “Buy One Get One 50% Off”), and product showcases. Each frame is designed to mimic the fast-paced, vertical content style commonly seen on platforms like Instagram and TikTok.

The visual direction emphasises simplicity, expressive character design, and clear composition to guide the viewer’s attention. Text overlays and UI-inspired elements are used to enhance storytelling and reinforce the theme of digital consumer culture.

Overall, the concept aims to blend storytelling with marketing by showing how everyday moments — like shopping for sunglasses — can be transformed into an engaging visual narrative.

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